Hoeferweb http://hoeferweb.com Internet Marketing & Strategy Wed, 08 May 2013 15:56:18 +0000 en-US hourly 1 http://wordpress.org/?v=3.6-beta2-24210 Oreo in the Dark http://hoeferweb.com/oreo-in-the-dark/?utm_source=rss&utm_medium=rss&utm_campaign=oreo-in-the-dark http://hoeferweb.com/oreo-in-the-dark/#comments Tue, 05 Feb 2013 03:03:59 +0000 Mike Hoefer http://hoeferweb.com/?p=2263 Instead of assigning social media duties to some intern or the cheapest content creation team they could find, they made sure that the people running that piece of their digital business were witty, capable, professional people who understand brand voice, who understand their fans, and who understand how memes and social marketing work. via Why […]

The post Oreo in the Dark appeared first on Hoeferweb.

]]> http://hoeferweb.com/oreo-in-the-dark/feed/ 0 Mailbox App http://hoeferweb.com/mailbox-app/?utm_source=rss&utm_medium=rss&utm_campaign=mailbox-app http://hoeferweb.com/mailbox-app/#comments Thu, 31 Jan 2013 03:10:55 +0000 Mike Hoefer http://hoeferweb.com/?p=2194 Looking forward to trying out this new application with an innovative approach to email and task management. There are “only” 147,529 people infront of me to get the app. Thought this was a clever bit of copywriting from their website At launch Mailbox will be free, and our goal is to keep a version of Mailbox free […]

The post Mailbox App appeared first on Hoeferweb.

]]> http://hoeferweb.com/mailbox-app/feed/ 0 Hoeferweb Client News– January 2013 http://hoeferweb.com/hoeferweb-client-news-january-2013/?utm_source=rss&utm_medium=rss&utm_campaign=hoeferweb-client-news-january-2013 http://hoeferweb.com/hoeferweb-client-news-january-2013/#comments Wed, 23 Jan 2013 16:12:17 +0000 Mike Hoefer http://hoeferweb.com/?p=2180 Happy New Year! I hope 2013 is off to a great start for you and your organization! If there is anything I can do to help you to meet your 2013 goals I hope you will let me know! New Support System In order to make sure we are handling your support requests efficiently I […]

The post Hoeferweb Client News– January 2013 appeared first on Hoeferweb.

]]> http://hoeferweb.com/hoeferweb-client-news-january-2013/feed/ 0 New Year, New Books http://hoeferweb.com/new-year-new-books/?utm_source=rss&utm_medium=rss&utm_campaign=new-year-new-books http://hoeferweb.com/new-year-new-books/#comments Tue, 22 Jan 2013 19:12:47 +0000 Mike Hoefer http://hoeferweb.com/?p=2163 Just ordered a “Shedload” of new Internet Marketing books. Some of these are for me, and I am considering some for inclusion in the Internet Marketing course I teach at Marlboro College Graduate School. (Affiliate Links below) Duct Tape Marketing Revised & Updated: The World’s Most Practical Small Business Marketing Guide The Yahoo! Style Guide: The […]

The post New Year, New Books appeared first on Hoeferweb.

]]> http://hoeferweb.com/new-year-new-books/feed/ 0 Mike Hoefer Speaks at BizConNH 2012 http://hoeferweb.com/mike-hoefer-speaks-at-bizconnh-2012/?utm_source=rss&utm_medium=rss&utm_campaign=mike-hoefer-speaks-at-bizconnh-2012 http://hoeferweb.com/mike-hoefer-speaks-at-bizconnh-2012/#comments Fri, 22 Jun 2012 16:17:24 +0000 Mike Hoefer http://www.hoeferweb.com/?p=1171 Mike Hoefer, founder of Hoeferweb Internet Marketing and Strategy in Keene, NH will be a featured speaker at BizConNH 2012 in Peterborough, NH on Saturday, September 22 from 9 a.m.-3:30 p.m. Hoefer will speak on “Building a WordPress Website: Tips & Tricks from the Field.” He says, “Wordpress’s ease of use and best-in-class blogging features […]

The post Mike Hoefer Speaks at BizConNH 2012 appeared first on Hoeferweb.

]]> http://hoeferweb.com/mike-hoefer-speaks-at-bizconnh-2012/feed/ 0 WordPress 3.4 introduces Twitter embed http://hoeferweb.com/wordpress-3-4-introduces-twitter-embed/?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-3-4-introduces-twitter-embed http://hoeferweb.com/wordpress-3-4-introduces-twitter-embed/#comments Mon, 18 Jun 2012 20:45:34 +0000 Mike Hoefer http://www.hoeferweb.com/?p=1157 Mentioned with @ellie_c_veneziain local paper in a story regarding #LinkedIn sentinelsource.com/business/busin… — Mike Hoefer (@mhoefer) June 18, 2012

The post WordPress 3.4 introduces Twitter embed appeared first on Hoeferweb.

]]> http://hoeferweb.com/wordpress-3-4-introduces-twitter-embed/feed/ 0 Seeking Website Producer (Part-Time Contract) http://hoeferweb.com/seeking-website-producer-part-time-contract/?utm_source=rss&utm_medium=rss&utm_campaign=seeking-website-producer-part-time-contract http://hoeferweb.com/seeking-website-producer-part-time-contract/#comments Tue, 13 Mar 2012 02:28:23 +0000 Mike Hoefer http://www.hoeferweb.com/?p=1119 Busy and growing digital marketing firm in Keene, NH seeks Website Producer for 13 week contract. Required Skills: Extreme Customer Service Focus Strong WordPress Skill and Experience Ability to work independently and get things done Resourceful- able to find solutions and workarounds to problems encountered Knowledge of web graphics and CSS Knowledge of SEO basics and best practices […]

The post Seeking Website Producer (Part-Time Contract) appeared first on Hoeferweb.

]]> http://hoeferweb.com/seeking-website-producer-part-time-contract/feed/ 0 Capturing lead contact info prior to downloading a PDF using Gravity Forms and WordPress http://hoeferweb.com/capturing-lead-contact-info-prior-to-downloading-a-pdf-using-gravity-forms-and-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=capturing-lead-contact-info-prior-to-downloading-a-pdf-using-gravity-forms-and-wordpress http://hoeferweb.com/capturing-lead-contact-info-prior-to-downloading-a-pdf-using-gravity-forms-and-wordpress/#comments Wed, 08 Feb 2012 03:19:19 +0000 Mike Hoefer http://www.hoeferweb.com/?p=668 I recently had to to come up with a solution that would allow my client to capture some contact information prior to downloading a pdf they wanted to give away. If it was just one .pdf the process could be pretty straight forward. User fills out a form and is then redirected to an “orphan” […]

The post Capturing lead contact info prior to downloading a PDF using Gravity Forms and WordPress appeared first on Hoeferweb.

]]> http://hoeferweb.com/capturing-lead-contact-info-prior-to-downloading-a-pdf-using-gravity-forms-and-wordpress/feed/ 0 LinkedIn Workshop at Hannah Grimes http://hoeferweb.com/linkedin-workshop-at-hannah-grimes/?utm_source=rss&utm_medium=rss&utm_campaign=linkedin-workshop-at-hannah-grimes http://hoeferweb.com/linkedin-workshop-at-hannah-grimes/#comments Thu, 02 Feb 2012 18:44:50 +0000 Mike Hoefer http://www.hoeferweb.com/?p=653 Ellie Cook-Venezia and I led a well attended presentation/workshop on LinkedIn this week at the Hannah Grimes Center. Here are the slides in as a 2.4 MB.pdf

The post LinkedIn Workshop at Hannah Grimes appeared first on Hoeferweb.

]]> http://hoeferweb.com/linkedin-workshop-at-hannah-grimes/feed/ 0 BizCon NH Notes http://hoeferweb.com/bizcon-nh-note/?utm_source=rss&utm_medium=rss&utm_campaign=bizcon-nh-note http://hoeferweb.com/bizcon-nh-note/#comments Tue, 04 Oct 2011 00:27:52 +0000 Mike Hoefer http://www.hoeferweb.com/?p=641 Here are the slides I presented at BizCon NH and the links below are the reference materials for the presentation. I had a great time and look forward to speaking again next year. Slides (1.9MB .pdf) Google Places http://www.google.com/support/places/ http://www.smallbusinesscomputing.com/emarketing/article.php/10731_3925656_/Web-Marketing-10-Tips-to-Optimize-Your-Google-Places-Page.htm About Pages http://sixrevisions.com/content-strategy/about-page-guidelines/ http://www.alistapart.com/articles/aboutpagerobot/ SEO on Main Street http://www.google.com/support/webmasters/bin/answer.py?answer=35291 http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769 http://blog.hubspot.com/blog/tabid/6307/bid/45/The-Importance-of-Google-PageRank-A-Guide-For-Small-Business-Executives.aspx

The post BizCon NH Notes appeared first on Hoeferweb.

]]> http://hoeferweb.com/bizcon-nh-note/feed/ 0